Consultative Brokerage: A Value Strategy

$74.00

Consultative Brokerage A Value Strategy is based on real life production success and client retention. Practical workable and highly profitable techniques make this book a must have for any producer sales manager seasoned broker or insurance company

Buy product

SKU: 650897644 Category:

Product Description

Consultative Brokerage A Value Strategy is based on real life production success and client retention. Practical workable and highly profitable techniques make this book a must have for any producer sales manager seasoned broker or insurance company professional. At a glance the books explains How to establish a quantifiable value proposition that will attract and retain clients How to establish a business discussion with buyers that will differentiate your firm How to effectively utilize the concept of Total Cost of Risk (TCOR) How to make a quality presentation and stewardship report How to compete exclusively on broker of record letter Filled with over 60 charts and descriptive displays this material has been over a decade in the making. Now it is available to help you and your team learn such value strategies as The difference between price and cost The language of working with a high level buyer How to reveal the real costs in a buyers program. Ways to stop the moving parts of a larger sale When and how to ask for the business Where to find resource capabilities and how to value them